Mail Long Island

What is Every Door Direct Mail™ (EDDM™)?

It is a program created by the USPS, primarily for business use, that enables you to reach every customer in your local neighborhood(s) without having the addresses. It reduces your costs by eliminating the need for mailing lists and costly services such as tabbing and inkjetting.


How much does it cost?

There are several factors that play into your total cost per home. Production costs (design, printing, folding, bundling, etc) and postage costs will determine your rates. By mailing larger quantities, you can obtain "all inclusive" rates as low as $0.29 per home.


How long does it take?

The turnaround time varies from customer to customer. In general, the entire production and mailing process usually takes from two to four weeks to deliver into mailboxes. The creative process (design) often largely determines your total turnaround.


How do I choose where I want my direct mail offers to deliver? What if I don't want to mail to an entire ZIP Code?

Targeting your distribution areas is a breeze. You can fine-tune your selections down to the carrier route (neighborhood) level. There is no easier way to target your mailing areas.


Does my mail deliver to every home, apartment, business, and PO Box?

With EDDM™, your mailing delivers to every mailbox along the chosen routes — delivered by USPS Letter Carriers. You MUST deliver to all residential addresses, however, you may opt out of including businesses and/or PO Boxes at no additional cost.


What are the response rates?
This is a very common question but there is no accurate way to predict results. Like all advertising, your response rates will be affected by many factors including, but not limited to: your offers, your reputation, local competition, local economic factors, local events, supply and demand, and even the weather (snow for example). With this in mind, direct mail is an extremely effective way of reaching new prospects. There is no better way to guarantee that your offers will reach the hands of prospective customers, fast.